Tips & How To’s

5 Tips for a Trouble-Free Cloud Migration

By | Mar 31, 2017 at 10:30 am

If you’re considering migrating to the cloud, you’re not alone. According to a recent survey, companies run 79 percent of their workloads in the cloud. It’s easy to see why: in a cloud environment, you benefit from redundancies that bring you as close as…

Culture

5 Things to Remember While Working With Someone You Hate

By | Mar 29, 2017 at 3:30 pm

People say it all the time: hate is a strong word. Unfortunately, the chances of getting along with everyone you work with are equivalent to those of winning the lottery at the exact same moment you’ve been hit by lightning. There are always going to be people…

Tips & How To’s

5 Ways Slow Load Times Are Ruining Your Online Business

By | Mar 29, 2017 at 10:30 am

Every business knows that they need a strong online presence to thrive in 2017. Unfortunately, founders often ignore some of the most important factors when trying to improve their standing. They invest heavily in aesthetics, but don’t pay nearly enough attention to website loading times….

Culture

Why Maintaining Your Startup Culture Will Be Key to Rapid Growth

By | Mar 29, 2017 at 9:15 am

Growth inevitably brings changes — some welcomed and some not. And while adaptability is a must in business, there are some changes that, if not managed appropriately, can send a growing company into a tailspin. One of the areas that businesses must remain vigilant…

Tips & How To’s

Forget Vanity Metrics: The Numbers You Should Really Be Focusing On

By | Mar 28, 2017 at 2:20 pm

When you first release an app, the number one thing people will ask you is how many downloads it’s gotten. It’s a reasonable question — on the surface, downloads seem like an excellent metric to gauge people’s interest in your product and its continued…

Startup_Mixology_300x250

Tips & How To’s

How Is Your Business Supporting Your Customers?

By | Mar 28, 2017 at 10:30 am

For much of the 20th century, businesses were focused on extracting resources, creating products, and providing services that simply met the needs of their customer. And yet, as they focused on what the customer was purchasing, very little emphasis was put towards how customers…

Tips & How To’s

How to Take Your Business to Greater Heights in the Mobile Age

By | Mar 27, 2017 at 7:00 pm

In recent years, users’ technological preferences have changed. They’ve switched from desktops to smartphones for their internet usage, and companies that understood this shift took necessary actions to keep the user experience intact, while others lost their rankings and vanished from the market. This Mobile…

HR and Recruiting

4 Tips to Attracting Talent With Company Culture

By | Mar 27, 2017 at 2:20 pm

When interviewing potential candidates, being transparent with one’s culture can help everyone decide if it’s going to be a good fit for all. Kate Catlin of Flock sat down with a group of women at Galvanize to ask them how might companies be more…

Tips & How To’s

How to Make Your Team Stand Out on an Accelerator Application

By | Mar 26, 2017 at 2:30 pm

When it’s time to consider entering an accelerator program, filling out the application is one thing, but standing out to grab their attention to get accepted is another. Techstars recently asked Lesa Mitchell, the managing director for Techstars Kansas City, and Ted Serbinski, managing director…

Marketing

3 Ways to Localize Your Marketing Campaigns

By | Mar 26, 2017 at 10:30 am

The phrase ‘Think globally. Act locally.’ was coined by environmentalists to get people to strive for a healthier planet by doing meaningful things in their communities. If your business is expanding into other countries, even other regions, it might be a good idea to…

Marketing

How Inbound Marketing Can Turn Your Brand into a Magnet

By | Mar 24, 2017 at 10:30 am

Most conventional marketing techniques are either too expensive or unviable for SMBs and start-ups who wish to make it big. Inbound marketing for a long time was just one of the elements of the core marketing strategy of an organization. But as the digital…

Tips & How To’s

7 Questions to Ask When Looking for an Office Space for Your Startup

By | Mar 24, 2017 at 9:15 am

For startups, establishing your legitimacy as a business is a challenging and exciting phase. Setting up your first office space, for example, indicates that your business is getting on the fast track. It states that your brand is officially here – fresh and ready…

Tips & How To’s

5 Simple Lessons to Keep in Mind on Your Entrepreneurial Journey

By | Mar 23, 2017 at 8:30 pm

You learn a lot of lessons in the entrepreneurial trenches. Whether it’s a stunning success or a miserable failure, these lessons can help you grow your company — and grow as an individual. Anyone who has ever started a company understands the extreme ups and downs,…

Tips & How To’s

The Top Car Safety Tech and Apps to Keep You Safe on The Road

By | Mar 23, 2017 at 11:20 am

There’s a lot of hype around self-driving cars and their ability to prevent accidents, save lives and free up people’s time. And while their widespread use is still many decades away, not all American drivers are ready for the technological leap. Waymo has said their cars will…

Culture

4 Tips to Help Your Company Culture Attract Top Candidates

By | Mar 22, 2017 at 8:30 pm

As startup owners, my managing partner Andrew Fayad and I know too well the Catch-22 that can affect small companies. To excel, startups need powerful hires who are experienced and innovative, but it’s hard to entice executive-level professionals to swap name-brand careers for something…

Marketing

How Social Media Has Changed Marketing [Infographic]

By | Mar 22, 2017 at 7:00 pm

Social media is an affordable audience building tool that vastly influences an extensive network of users in the quest for products and solutions. As the marketing buzzword of the hour, social media helps marketers find the right segmented audience to hone in on qualified prospects….

Tips & How To’s

5 Questions Successful Founders Would Ask Fellow Entrepreneurs

By | Mar 21, 2017 at 7:00 pm

You have five minutes to pick a fellow successful entrepreneur’s brain. Would you be prepared to ask him or her a question? Time is precious, and it’s always nice to have some questions in mind in case you are ever given such an opportunity. We asked…