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Marketing

5 Tips For Attracting Female Customers

On a global scale, more women are in the workforce, and within the household they drive 70-80 percent of all consumer purchasing decisions. Women also have a “multiplying effect” in that they make purchasing decisions not only for their immediate and extended family, but…

Productivity

8 Tech Tools to Help Improve Your Bottom Line

Technology has completely changed the way that many companies approach their work, but are you taking advantage of all the resources that are available to you? Today’s tech tools can help your company with everything from sales and customer acquisition to productivity and …