Finally, Someone Invented a Reversible USB Cable

Conor Cawley

The explosion of smartphone use has contributed a lot to society. People are more connected than ever and it's all thanks to these handy little devices that fit in our pockets. From managing finances to catching imaginary Pokémon, there is no end to the technological advancements these smartphones have proliferated. Unfortunately, like every innovation, you have to charge it with a USB cable. And if you're anything like me, you plug it in wrong every single time.

Fortunately, one company has flipped the script on USB cable charging by creating one that can be plugged in upside down or right side up. This reversible cable, dubbed the MicFlip, provides the confusion-less charging experience the world has been hungry for since the very first iPhone. Both the large and micro USB plugs are reversible so there will be absolutely no fumbling with cords when you use this product.


And reversible isn't the only thing that's amazing about it. It's a gold plated plug that is corrosion resistant. It has a braided cable that is strong and tangle-free. It has rubber protection that guarantees you won't break it on the first try. And, perhaps most importantly, it comes in a pretty red color that will put your drab black and white USB cables to shame.

These reversible cables are finally available to the public after what can only be described as one of the most successful Indiegogo campaigns ever. I had to recheck the numbers on multiple occasions but they raised approximately $200,000. While that number might seem small, it represents a shattering of their funding goal of $20,000. That's right, they exceeded their goal by 1000 percent.

The need for this kind of product is questionable, but the desire for it is tangible. Unless you have extensively studied the technology behind the USB cable, you have likely tried to plug in the wrong side of your charger. This product will eliminate this arduous process once and for all! And if technology isn't designed to right the wrongs of inconvenience, then what is it designed for?

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Conor is the Senior Writer for For the last five years, he’s written about everything from Kickstarter campaigns and budding startups to tech titans and innovative technologies. His extensive background in stand-up comedy made him the perfect person to host tech-centric events like Startup Night at SXSW and the Timmy Awards for Tech in Motion. You can email Conor at

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