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The Rise of Video Content and the Future of Facebook

By | Jun 16, 2016 at 9:45 am

Social media trends have reflected massive shifts within the industry. But even when trying to predict what these trends or shifts will be can illuminate an important change to come for the industry. At the Fortune’s Most Powerful Women Summit, Nicola Mendelsohn (who is…

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Net Neutrality Scores Presumably Short-Lived Victory

By | Jun 15, 2016 at 4:00 pm

The battle for net neutrality has been a war for the ages. With this generation’s most prized possession on the line, corporations continue to insist that monetizing internet “fast lanes” for prioritized use is the best future for the technology. But the Federal Communications Commission,…

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Top-Ranked Fullstack Academy Launches First Alumni Investment Fund

By | Jun 15, 2016 at 10:00 am

The key to success lies in a pathway to greatness. Without proper education, you can’t succeed in a way consistent with your business. Furthermore, a lack of funding guarantees that your startup will be dead in the water before you even launch.  That’s probably…

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ThinkUp Shuts Down Due to Social Network API Constraints

By | Jun 14, 2016 at 8:00 pm

Social analytics company ThinkUp has announced that their service will shut down at the end of this week. Co-founders Gina Trapani and Anil Dash decided to shut down their tool as the result of API changes from social networks Facebook, Twitter, and Instagram. ThinkUp’s service provided…

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How Project Include Is Paving the Way For Diversity

By | Jun 14, 2016 at 4:00 pm

Diversity in tech is a layered, complicated matter to tackle. Initiatives have been created over the past few years to give possible solutions to solving one of the industry’s most pervasive challenges. However, one project in particular is working towards solutions that will help…

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Gawker Scrambles to Play It Safe by Filing for Bankruptcy

By | Jun 10, 2016 at 5:21 pm

You’ve likely already heard the news. Media company Gawker has filed for bankruptcy in response to the penalties levied against them as a result of the Hulk Hogan sex tape case. Peter Thiel’s plan to take down this company is one step closer to becoming…

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San Diego

Bootstrapping Startup BitTitan Finally Accepts Funding

By | Jun 10, 2016 at 8:45 am

If you follow the tech world closely or watch HBO’s Silicon Valley, you know that cloud-based software has become one of the most popular investments on the market. Not only will it allow companies to access pertinent information from anywhere in the world, but…

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Facebook Hires CollegeHumor Cofounder Ricky Van Veen for Video

By | Jun 9, 2016 at 3:00 pm

Ricky Van Veen, co-founder of comedy site CollegeHumor, is Facebook’s head of global creative strategy. The position was created for Van Veen, so its definition is still a little unclear. Van Veen will likely work with media companies to help their Facebook video efforts succeed, though…

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Your Search Results Tell Microsoft If You Have Cancer

By | Jun 9, 2016 at 12:30 pm

In some cases, Microsoft researchers can tell if someone has pancreatic cancer by analyzing search queries. Only for those who used Bing, though, so you’ll probably die. Jokes aside, the process of cancer prediction is pretty amazing: scientists started by collecting searches that explicitly revealed that those…

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San Francisco

The App Boom Ends, Apple Improves Revenue Model

By | Jun 8, 2016 at 5:00 pm

The 2016 Apple Worldwide Developers Conference starts next week in San Francisco, California. There, Apple plans to introduce several new tweaks. Most importantly, they’ll tweak their app revenue model: their subscription service function will now offer developers more money after an initial year-long period. The Verge has the…

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Vimeo CEO Kerry Trainor Is Leaving

By | Jun 7, 2016 at 10:29 pm

Vimeo’s Chief Executive Officer, Kerry Trainor, is leaving his position at the video website. He’ll remain in an advising role within the company. The CEO of Vimeo’s owner InterActiveCorp, Joey Levin, will serve as interim Vimeo CEO in Trainor’s absence. “After more than four awesome…

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Snapchat Redesigns to Focus on Publishers

By | Jun 7, 2016 at 1:43 pm

Snapchat just redesigned its publisher-focused pages. The popular multimedia messaging app now allows users to subscribe to publishers. The Discover section, a hub of publishers’ snaps combined with the occasional ad, is to the right of the Snapchat homepage, and can be easily ignored by users. The…

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NYC

NY Tech Alliance Sets to Improve NYC Tech Scene

By | Jun 6, 2016 at 2:30 pm

For the past few years, the New York Tech Meetup has been a staple of the New York City tech community. And while they have often partnered with other tech organizations, the organization has announced today their official partnership with the New York Technology Council. They…

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Buzzfeed Just Terminated a $1.3M RNC Ad Deal Over Trump

By | Jun 6, 2016 at 1:15 pm

Buzzfeed’s CEO, Jonah Peretti, announced this morning that the company will pull out of a reportedly $1.3 million advertising agreement with the Republican party. The reason behind Buzzfeed’s ad deal switch-up: Trump’s rhetoric. “Earlier today, BuzzFeed informed the RNC that we would not accept…

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3 Startup Marketing Strategies That Will Destroy Your Company

By | Jun 2, 2016 at 8:00 pm

Running your own company for the first time is an exciting period in your life. The chances are you are going to fail, though. Most startups adopt strategies that are doomed from the start. If you want to acquire trust, build customer relationships, and…

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Facebook to Explore Revenue Sharing

By | Jun 2, 2016 at 5:05 pm

Instagram will look into a revenue sharing model, Facebook says. The move will make creators money and help them earn a living.Facebook, the world’s most massive social network, is looking into a revenue sharing model. It’s about time. Instagram, whose ads are responsible for…

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How to Boost Your Ecommerce with Email Marketing

By | Jun 2, 2016 at 3:00 pm

Email marketing is a great tool for building relationships with your target audience,  then (ideally) converting them into customers. You accomplish this by getting interested people to sign up, providing them with helpful content, and encouraging them to consider your products and services. Even…