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Tech Cocktail

The Number One Reason Your Infographics Aren’t Working

mouse

In recent years, infographics have been one of the biggest trends in online marketing. Harnessing the power of an image, an infographic takes important information about a topic and incorporates it into a work of art. Marketers have found this to be a much more effective method of presenting information than using text alone, which… Read more »


4 Ways to Build Your Thought Leadership

thought leadership

This post originally appeared on Foxtail Marketing’s blog, The Fox Den. Thought leadership is the new big thing on the Internet. As everyone gains a microphone and the ability to broadcast their thoughts and ideas, it becomes increasingly difficult to sort through the useless information and find true, actionable direction from someone who knows their industry. Because… Read more »


5 Lesser-Known Google Analytics Features That Marketers Should Use

google analytics features

Google Analytics is an awesome piece of FREE software that helps you gain insights from web traffic and allows you to make more informed decisions that directly affect the bottom line of your business. There are several features available in Google Analytics that many marketers aren’t aware of. This article will highlight those features, which can be used by marketers… Read more »


5 Tips for Building Your Brand in Your Spare Time

building your brand

As a business owner, you’ve probably put a lot of time and thought into your brand. You know the purpose of your business and what you hope to accomplish. You understand the mission and values that you’ve put in place going forward, and you’re sure of how you’d like to reach out to your target… Read more »