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Tech Cocktail

Berlin is the Place to be for Startups, According to Challenge Cup Participants


“It’s vibrant, super-interesting, diverse, fun, sometimes over-rated, but in general, really great!” That’s how KIWI.KI co-founder Christian Bogatu describes the startup scene in Berlin, where 20 companies pitched their ideas and innovations at 1776’s Challenge Cup event. KIWI.KI pitched under the Smart Cities category (winner: einFach). Other categories included Health (winner: OPTretina), Energy (winner: PlugSurfing),… Read more »

15 Female Entrepreneurs You Should Know About (But Probably Don’t)

female entrepreneurs

Although there are noteworthy entrepreneurs across all genders, races, ethnicity, geography, etc., this post is dedicated to shining a spotlight on female entrepreneurs, as we at Tech Cocktail are proud proponents of the Change the Ratio movement.  And while it’s easy to applaud the Ariana Huffingtons, Marissa Mayers, Oprah Winfreys, Sara Blakelys, and Sheryl Sandbergs of the world, there are… Read more »

Funding Tips from Renata Akhunova of FormulaVC


As an entrepreneur pitching to angel investors, you have a lot on your mind. You have to nail your pitch and anticipate their questions, all while staying cool and charismatic. Plus, you need to do your research on the angel investor – which is where we come in. Today we get to know Renata Akhunova,… Read more »

5 Non-Tech Skills That Will Land You a Job in Tech


Grossing billions of dollars a year in the United States alone, the tech industry is one of the most innovative, profitable industries to get into. But many people get deterred from going down that path because they don’t have the tech skills they think everyone needs in order to get into the business. You don’t… Read more »

3 Important Things To Consider When Outsourcing App Development


In our tech startup ecosystem, there are coders, there are designers, and there are hustlers. If you’re coming into this world hoping to truly make something from some great idea, then you likely fulfill at least one of these three roles. Of course, in order for you to truly launch a successful company with an… Read more »

Perfecting Your Pitch: Making Your Startup Memorable Through Simplicity


This article was previously published on Tech Cocktail partner 1776‘s website for The Challenge Cup. This event is a global competition to identify and celebrate the most promising startups tackling the biggest challenges. You can learn more about The Challenge Cup here.  In the world of startups, the following scene plays out over and over again: An… Read more »

Startup Celebrity Endorsements Done Right


My friend Michael Chasen wrote an interesting post the other day laying out the pros and cons of celebrity endorsements for startups. His post was great and his advice was dead-on. This article came on the heels of announcements that Justin Bieber is leading fundraising rounds now, Ashton Kutcher is becoming more and more involved… Read more »

The Top 10 Tech Cocktail Stories of the Week

We get it, you’re busy.  You weren’t able to get to every Tech Cocktail post this week.  You were hustling, us too.  Fear not, because we’ve curated the week’s top 10(ish) posts as determined by the Tech Cocktail editorial team. To get the Tech Cocktail weekly wrap-up direct to your inbox, sign up for the Tech Cocktail… Read more »

Remove the “I” From Startup Recruiting


There’s that moment you look up from the keyboard and say, “I could really use some help with this.”  Whether you realize it or not, early-stage recruiting has begun. And it’s all about what you need. From job descriptions to interviews to first days, it’s: “I need this from you.” But the “I” makes recruiting hard… Read more »

Succeed or Burnout Trying? We Can’t Work Like This.


It’s incredibly easy in a startup to just keep working, working, working. Days turn into nights and late nights turn into weekends. The to-do list and the queue of emails in the inbox just get longer the more time you spend with them. If you’re not careful, burnout can creep up on you really easily,… Read more »

Startups Don’t Need PR Firms


If you have a PR firm on retainer as a seed stage startup (even, in most cases, if you are Series A funded), you’re doing it wrong. At Speek, where we’re making the conference call fast and easy, we see press placements as part of a broader content strategy. And like all things in the… Read more »

How To Build Your Mobile Platform


Welcome to the post-PC era. That’s what Mashable is calling it, as 2012 marked the first time that PC sales were lower than the previous year. Meanwhile, tablet sales are projected to surpass 100 million for 2013. And the phenomenon of the smartphone has come rapidly with “the majority of U.S. mobile subscribers” owning one…. Read more »