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Portland, Maine

Maine Startups Logged Zero VC Deals in Q1

By | Apr 21, 2017 at 8:30 pm

While investors poured $13.9 billion into venture-backed startups during the first quarter of 2017, none of those dollars found their way to Maine companies, according to the MoneyTree Report, a quarterly tally of VC deals from PricewaterhouseCoopers and CB Insights. It’s the first quarter in more…

Remote work

5 Tips to Help You Stay Ahead of Your Schedule

By | Apr 21, 2017 at 2:20 pm

Our schedule is an important resource that we can’t purchase, it often used ineffectively. Planning ahead the schedule of work is a great way for you to think about the goals you want to achieve daily, weekly, monthly or yearly. This puts you on…

Tips & How To’s

34 Metrics That Startup Founders Need to Track [Infographic]

By | Apr 20, 2017 at 3:30 pm

Success as a startup is measured in a lot of different ways. Some people think a high valuation is the key to turning heads in the business world, while others believe traction is the only real way to make waves as a new company. But…

Marketing & Social Media

The 5 Secrets to Cost-Effective Influencer Marketing

By | Apr 20, 2017 at 9:15 am

Influencer marketing consistently generates a high return on investment for brands — up to $9.36 for every dollar spent. But between steadily increasing influencer payments and growing agency fees, some brands are feeling priced out of the action. Thankfully, this needn’t be the case, even…

Interviews

Seamless Integration Can Bridge the Gap Between Cable and Streaming Services

By | Apr 19, 2017 at 12:50 pm

Just a few short years ago, entertainment was dominated by cable services. If you wanted to watch your favorite shows, movies, and infomercials, you needed a box, a satellite dish, or an old school pair of bunny ears. But in 2007, Netflix made on-demand streaming…

Startup_Mixology_300x250

Tips & How To’s

7 Ways Product Managers Can Help a Startup Succeed

By | Apr 17, 2017 at 7:00 pm

Companies depend on product managers to have a clear understanding of the company vision in order to move the product forward. Recently we asked talked with Mike Lewis, business travel product manager at Airbnb, at Galvanize to discuss all things product management and what they…

Social Media

How to Market to Generation X and Baby Boomers on Social Media [Infographic]

By | Apr 17, 2017 at 3:30 pm

Let’s be honest; there’s more than enough information out there on the Millennial presence in the business world. Whether it’s their buying behavior, their social media tendencies, their workplace productivity, or which Disney Princess they are, this generation has been studied, analyzed, and researched…

Tips & How To’s

Ditch the ‘Us Versus Them’ Mentality and Unify Your Team

By | Apr 17, 2017 at 9:15 am

A couple of years ago, my company hired a communications expert to host a company-wide workshop. About a month after the workshop, she returned to provide a debriefing on the event. Curious, I asked her, “What did you think?” Her response surprised me. “I was…

Interviews

Chicago

David Rabie, the Founder of Tovala, on the Future of Food Tech

By | Apr 15, 2017 at 12:45 pm

David Rabie is the founder and CEO of Tovala, the creator of a smart oven that cooks perfectly made meals by baking, boiling and steaming them in under 30 minutes. The meals can either be delivered prepackaged from Tovala or be made using a crowdsourced…

Entrepreneur

4 Things Women Founders Learned From Trusting Their Gut

By | Apr 14, 2017 at 11:20 am

According to The National Association of Women Business Owners (NAWBO), more than 9.4 million firms were owned by women, employed nearly 7.9 million people, and generated $1.5 trillion in sales in 2015 . In addition, 2.9 million firms are majority-owned by women of color in…

Dev & Design

Why Every Entrepreneur Should Have a Design-Centered Mindset

By | Apr 13, 2017 at 5:50 pm

Creativity is essential no matter what industry your business is in. As the CEO and founder of an interactive content marketing platform that provides a beautiful and powerful digital design studio to users, I feel that I can safely state that most people don’t really…

Ecommerce

7 Elements of a Great Ecommerce Landing Page

By | Apr 13, 2017 at 9:15 am

A landing page is the online equivalent of a storefront in the physical world. It’s the consumer’s first impression of your business, and you have about seven seconds to grab the average web user’s attention before they navigate elsewhere. It’s imperative that you provide an…

Trends

Artificial Intelligence Will Solve the Information Overload Epidemic

By | Apr 12, 2017 at 8:30 pm

Information overload is a global epidemic, costing over $900 billion a year for the US economy alone by harming professionals, executives and corporate consumers through an overload of emails, messages, and other means of communication. While not everyone calls it by name, all can attest…

Social Good

5 Things to Consider When Committing Your Company to Social Good

By | Apr 11, 2017 at 3:30 pm

Being committed to social good isn’t just a charity move anymore. With more and more consumers valuing companies that strive for a better world, it’s becoming a necessity to make social good a priority in your business. When properly executed, cause-marketing campaigns not only…

Startup

How to Focus on Delivering Core Value for Startup Growth

By | Apr 10, 2017 at 8:30 pm

According to a Wall Street Journal Report, most VCs around the world follow a simple rule – for every ten startups that they invest in, three fail completely, while the next three somehow manage to return the original investment. It’s only between two and four startups…

Startups & Apps

On-Demand Slow Motion Video Company Teams Up with Fox Sports

By | Apr 10, 2017 at 3:30 pm

It’s no secret that video is on the rise, particularly in the marketing world. According to research, 96 percent of B2B marketers use video in some capacity and 73 percent see a substantial return on investment. This kind of popularity cannot be ignored when…

Ecosystems

Portland, Maine

New Bill Seeks to Expand Maine Technology Institute’s Scope

By | Apr 9, 2017 at 2:30 pm

A new bipartisan bill has been introduced in Augusta that would expand the Maine Technology Institute’s role within the state’s innovation ecosystem. The bill — LD 1324, An Act to Support Innovation, Entrepreneurship, and Maine’s Economic Future — would explicitly proffer certain powers onto the organization,…