CEO & Co-Founder of Wideo (wideo.co), a DIY animated video production platform. Follow him @mrwideo

 

Recent posts by this Author


The Marketer’s Guide to Video Keyword Research

video marketing

Video is a powerful marketing tool and if properly optimized, can be rewarded by Google in search results. Keyword research is an important step to ensuring more engagement and views for your videos, especially when optimizing for Google-owned, YouTube. To perform keyword research for…

3 Ways to Growth Hack Your Content Marketing with Video

growth hack

Growth-hacking is the “lean startup” term coined by Sean Ellis for using conversion marketing tactics like content marketing, A/B testing, and analytics to grow a company quickly and efficiently. This strategy has helped many companies accelerate their growth by focusing each and every tactic…

2015: the Year of Smarter Internal Communications

internal communications

The way we keep our employees informed and engaged in the workplace is radically changing. Many companies have begun to deploy social and mobile collaboration tools that are altering the ways we build company culture and increase productivity. As companies become more proactive about…

International Startup Competitions & Why Your Startup Should Get Involved

For any budding startup company, there are a plethora of advantages to competing in a startup competition. But after competing in a dozen local competitions, what’s next? Surprisingly, there are many notable international startup competitions out there which accept participants from any country, and…

Why Your Startup Marketing Must Include Your Origin Story

Startups are faced with a lot of unique challenges in their route to market that established brands don’t have to deal with. As a startup, your brand does not yet have a known identity in the marketplace, and this can prove to be an…

5 Secrets to Scaling Your Startup

So your startup is really getting off the ground, and you’re ready to be more than a team of core co-founders.  Taking the plunge to scaling your startup can be tricky, as your startup is your baby, your most prized possession, and, most likely,…