In today’s digital age, we often speak of social currency and the impact it has on our personal networks, but what about experiential currency? Those priceless moments, once in a lifetime opportunities, a feeling, not an intangible object. New York City startup SideTour …
Barbara Maldonado is the Social Media Strategist at Legacy Marketing Partners, one of the top Experiential Marketing agencies in the country. With more than twelve years work experience in digital, experiential, mobile and social media marketing for Fortune 500 brands, Barbara is focusing on social media and digital engagement extensions of Legacy’s agency projects. Given her passion with mobile, social and interactive marketing, Barbara has held several Chair positions within professional organizations in Chicago and currently serves as the Chair for the 2011 Heartland Mobile Council Mobile University to be held at the Spertus Institute on May 24-25, 2011.
A graduate from the University of Wisconsin – Madison, Barbara spends her free time mentoring college students and professionals in social emerging technology, following foodie pursuits and spending time with her family. Barbara can be reached for questions at email@example.com.