Jinesh Parekh is the CEO of a Ruby on Rails consulting boutique, Idyllic. Idyllic focusses on building web and mobile solutions led by user experience design that solves real business problems.
You can reach out to Jinesh at jparekh [at] idyllic [dot] co.

 

Recent posts by this Author


Founder Dating from the Other Side of the World

founder dating

I personally do not recommend the whole idea of founder dating in its true essence, because it’s probably best to partner up with someone you know very well, most likely from your existing network. For those founders unable to find anyone in your network, then founder…

Agile: Not Dead; Not a Silver Bullet

agile

So everyone seems to be on a bandwagon, saying that agile is dead. People like to go extremes to create unnecessary turbulence at times. I would not go that far. Agile did have a strong following for the last 10 years and we have seen…

10 Ways to Keep Your Consultants Happy

It’s not about the money, money, money. We wanna see you happy, happy, happy. We just wanna make the world dance, Forget about the price tag Just so you know, I’m singing the above lines to the tune of Jessie J’s Price Tag. Because…

One Little Feature That Could Help Your MVP Succeed

I recently finished reading a book called Absolute Value. The gist of the book says that in the world of Yelp and other customer review sites, people do not buy brands; they buy reviews. This certainly seems quite true. The author cites a great example of…

Train Hard and Raise Funds for Charity with Frundraise

Charity – you can either contribute money or take some of your precious time and donate it. But how many people can support charity events regularly? Wouldn’t it be great if you were able to back the charity events for your favorite causes while…

Giift.com is the LinkedIn for your Gift and Loyalty Card Programs

Loyalty cards are a strong marketing tool that can encourage returning customers for retail businesses. Following their success, a number of other customer retainers like gift cards, prepaid cards, mileage programs, memberships, vouchers, rewards, and coupons, have been introduced by different businesses. Even though…

SMPLE Is Like a Social Media Consultant for Small Businesses

Many years and hundreds of startups later, small businesses still seem to be struggling to get online. SMPLE is attempting to tackle this problem with a unique, DIY twist. The general challenge most local business owners face is figuring out how to get their…

Is Small Business Blogging Always the Best Way to Go?

As soon as you start a new business or embark on the content strategy journey, your focus stays on producing high quality content. You post as many as good blog topics as fast as you can and keep talking about it on social media, only…

Entrepreneurs: Play a game worth playing

Entrepreneurship begins with a lot of zest and enthusiasm. However, once the business gets going, the entrepreneur starts to lose the energy with which she had started with. Stagnation creeps in. After examining several businesses, I’ve figured out some of the causes. You get into a comfort zone…

Elon Musk or Daryl Oyster – Innovation vs. Execution

There’s a lot of hype around the Hyperloop. Elon Musk announced his ambitious plans to help the state of California build a tube transport system that would be less expensive to build and maintain than the high speed rail system currently proposed. It’s important to…

Do you decide right here, right now?

One of the most noticeable traits in successful entrepreneurs is their ability to decide on the spot. They do not take anything home with them. It is  important to understand that not making a decision is worse than making a wrong decision. Of course,…

Dirty Secrets of Consulting Firms and How to Choose One

Everyone understands that they should outsource something to the experts in the world. But you certainly fear doing that to the wrong company. If you understand the dirty secrets of the consulting world, it can work in your favor and help you chose the right…

How secretive should you be with your startup idea?

The simple answer to how secretive you should be about your startup idea is that you should not be secretive at all. Of course, you do not want to talk about it to anyone and everyone since they might not be interested, and talking to them…

Why You Should Take Noah Kagan’s AppSumo Course

Most wanna-be entrepreneurs are trying to get funding and get connected to influential networks through startup accelerators such as TechStars and others. The thinking behind that is you need money and a network to build a startup. On the other hand, AppSumo founder Noah Kagan started…

Entrepreneurship Lessons from Abercrombie & Fitch

You’ve probably heard about the Twitter hashtag #FitchTheHomeless. A Los Angeles-based writer Greg Karber launched a campaign against Abercrombie & Fitch. You can learn about the campaign in this YouTube video. This blog post is not to validate or criticize the campaign or A&F, but…

How to Find a Guru (Mentor) the Old-Fashioned Way

The importance of working with a Guru has been thoroughly emphasized in Hinduism. One cannot imagine salvation without a Guru. In one of the most important texts in Hinduism, Sri Bhagavad Gita, the role of a Guru is beautifully highlighted as: “Acquire the transcendental…