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Pipedrive pricing start at $14 per user, per month, billed annually. More feature-heavy plans cost $34, $49, $64, and $99 per user, per month as well. A free 14-day trial is available, although Pipedrive does not have a permanent free plan.
These prices make Pipedrive CRM a relatively inexpensive solution, although you do need to pay extra to get some standard features. Still, Pipedrive is easy to use and offers some great security options for your business, to make sure you don’t end up with a security breach. If you’d like to compare these costs to broader industry benchmarks, our CRM pricing guide provides a comprehensive look at how different providers stack up.
Read on to see what features each of those Pipedrive pricing plans has to offer, as well as to see what alternative CRMs have to offer.
Plan | Price Billed annually | Users | Lead scoring | API | Custom reports | Custom automation builder | |
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BEST FOR SMB | |||||||
Essential | Advanced | Professional | Power | Enterprise | |||
Unlimited | Unlimited | Unlimited | Unlimited | Unlimited | |||
| | | | | |||
| | | | | |||
| | | | | |||
| 30 | 60 | 90 | 180 |
Pipedrive Pricing Plans
Pipedrive offers four plans, each of which includes all the features of the previous plan while adding a host of additional features and benefits. Here’s what separates each plan from the others:
- Pipedrive Essential Plan — Offers basic CRM tools and integrations with other platforms.
- Pipedrive Advanced Plan — Expands communication tools and increases automations.
- Pipedrive Professional Plan — Includes better reporting, security, and subgroups for teams.
- Pipedrive Power Plan — Unlocks phone support and free projects add-on for in-platform project management.
- Pipedrive Enterprise Plan — Removes some feature limits, and adds security alerts.
The Pipedrive pricing plans are designed to grow as your company grows, so starting with the Essential plan and moving up to the Advanced and Professional options is likely the best way to get the most value out of each plan.
You can keep scrolling to see the complete list of features available with each plan or click on the plan names listed here to jump to the one you want to learn more about.
Pipedrive Essential Plan
- Custom pipelines
- Data import/export
- Basic meeting scheduler
- Contacts map
- Sales Assistant AI
- API access
- 2 sets of user permissions
- Native mobile Android and iOS apps
- Automatic call logging
- Apps marketplace with 150+ integrations
The Essential plan costs $14 per user per month when billed annually, and this jumps to $24 when billed monthly.
Essential offers deal management tools that give users the customizable pipeline stages, ownership, communications and history for each lead. Fields can be customized, deal alerts can be set, and data can be imported, exported, and merged. An email inbox will automatically tie emails to the correct deal and contact, although you won’t get most email features until the Advanced plan. Users do get a Sales Assistant AI, which will comb through the user’s past performance to suggest what areas to focus on in the future.
You’ll get a few core integrations bundled into the plan, including contact and calendar sync with Google and Microsoft, Google Drive sync, and a Chrome extension for Gmail. Support across all plans includes access to the Pipedrive Developer Center, an online help center, 24/7 customer support via chat, an app marketplace with over 150 integrations, and support for 16 languages.
Security is basic (two-factor authentication and AES-256 encryption are covered, but SSO is not), and the features aren’t designed for large teams, as there are no tools to split users up by role or sub-group. This is a plan best for small workplaces that need the essentials for managing their leads.
Pipedrive’s interface lets users track deals, activity, and people from a central dashboard. Image: Pipedrive.
Pipedrive Advanced Plan
- Products Catalog
- Custom email templates and signatures
- Web-to-mobile calls
- SSO (single sign-on) login
- Smart contact data
- 30 workflow automations
Pipedrive’s Advanced plan costs $34 per user per month when billed annually, and $44 per month billed monthly.
This plan dramatically expands the features that help businesses track communications: It adds two-way company email sync, custom email templates, merge fields, the ability to track email opens, clicks and document opens, autofill templates and offline docs, and integrations with OneDrive and Google Drive. You’ll also get increased automation tools, like workflow automations and smart contact data, which auto-populate the profiles of each lead with data from their online activity.
Advanced is a well-priced option for an ambitious team that needs a streamlined communication process for cultivating leads, particularly over email.
What’s New With Pipedrive Pricing? As of August 2024, Pipedrive has increased prices for its Advanced plan. The plan is now $34 per user per month when billed annually, up from $29, and costs $44 per user per month when billed monthly, up from $39.
Pipedrive Professional Plan
- Group emailing
- Custom fields/reports
- Revenue forecast reports
- Team management tools
- Team goals
- Security dashboard, alerts, and rules
- 60 workflow automations
- 3 sets of user permissions
Pipedrive’s Professional plan costs $49 per user per month when billed annually, and $64 per month billed monthly.
You’ll get a few extra email-related features with this plan — group emailing, eSignatures, and Caller, which lets you place and record sales calls over the internet — but the big perks are in the expanded reporting and automation tools: Custom fields and reports, revenue forecasting, and the ability to organize users into team groups with team-specific goals. Security features are also added, including a security dashboard with alerts, rules, and advanced deal and contact visibility settings.
Professional is a good fit for large and growing teams who need to take advantage of every automation tool available to them in order to grow revenues that much faster. It’s not cheap, but it’s the most cost-effective plan for a business that can take full advantage of it.
Pipedrive Power Plan
- Free Projects add-on
- 24/7 phone support, not just chat
- 90 workflow automations
The Power plan costs $64 per user, per month, billed annually, and $79 per month billed monthly.
This plan adds a few more custom fields and workflow automations, as well as 24/7 phone support, so you can talk to a person rather than chat with them online. Most notably, the Power plan adds free access to the Projects add-on, the companies project management tool that employs Kanban boards to provide insight to your strategy.
Subsequently, the Power plan is a good plan for larger teams that are going to need additional project management functionality built directly into their CRM functionality, like marketing agencies that have different projects assigned across the business.
Pipedrive Enterprise Plan
- Unlimited user permissions
- Security rules and alerts unlocked
- 180 workflow automations
Pipedrive’s Enterprise plan costs $99 per user per month, billed annually, and $129 per month billed monthly.
For the most part, Enterprise doesn’t add a host of new features. You’ll still get everything from the Power plan, of course, as well as higher caps or even unlimited access to tools like workflow automations and user permissions. This is the only plan that offers phone support as well as chat support. Given the large price hike required, the Enterprise plan is unlikely to be the best option for your business.
Does Pipedrive Have a Free Plan?
No, Pipedrive does not offer a permanent free plan for its CRM.
A free trial is available for all plans (even Enterprise), giving users 14 days to try out the features and interface. The free trial won’t require any credit card information to set up, either — ensuring that you won’t be surprised with an autorenewal like that one time you tried out HBO Max.
Permanent free plans aren’t the norm in CRM software, but they aren’t rare either. A few top services that include free plans are Apptivo, HubSpot, and Zoho, though all come with limited features and support for just a handful of users or contacts. But a lack of a free plan doesn’t mean that CRM alternatives aren’t worth considering.
Dynamic charts can help users quickly see how many deals have been added each month. Image: Pipedrive.
Who Is Pipedrive Best For?
For starters, Pipedrive is a sales-focused CRM, which means it exclusively offers features designed to help sales teams reach clients, convert leads, and make sales. If you’re looking for helpdesk software or a CRM for marketing, you’re going to need to look elsewhere.
If you are a sales business looking for a CRM, Pipedrive is a very solid choice. It offers some of the best reporting and analytic tools in our research, and its pipeline-driven interface is easy to use thanks to the drag-and-drop editor. On top of that, it offers some serious functionality in its Essential plan, which costs only $14 per user, per month, so you can get started at a low price.
This makes Pipedrive an excellent option for small and medium-sized businesses that prefer the pipeline-style interface, as you don’t have to spend too much to get core sales CRM functionality, like contact database features and robust analytics.
Conversely, Pipedrive isn’t ideal for larger businesses or businesses that plan to scale into enterprise-level companies shortly. In fact, Pipedrive scored only a 3.2/5 in our scalability rankings, which put it squarely in seventh place behind the likes of Zoho CRM, HubSpot, and Salesforce.
While functionality is impressive with the inexpensive plans, the enterprise-level plans don’t add much when it comes to lead capture, lead communication, or lead conversion. Worse, many features require an additional fee, so you’ll end up paying even more in the long run.
CRM Alternatives
Knowing a software’s pricing is one thing, but to really get a clear picture of its worth, you’ll need to compare it against its competitors. Granted, it’s tough to make an apples-to-apples comparison, given that each service has a different interface, focus, and suite of integrations with other business software you might use. The best CRM for a small business won’t look like the best CRM for an international corporation, for example.
Here, we’ll quickly walk you through the prices and abilities you’ll get from a handful of the top Pipedrive CRM alternatives available today. But first, check out this table to get an overview of what each service has to offer and for what monthly cost.
Plan | Price Billed annually | Free Trial | Users | Storage | Rating Based on usability, customization, functionality, pricing, and help and support | Try it | ||
---|---|---|---|---|---|---|---|---|
SPONSORED | BEST OVERALL | BEST VALUE | ||||||
Starter Suite | Professional | Free | Growth | Pro | Express | Sell Team | Advanced | |
30 days | 15 days | | 21 days | 14 days | 15 days | | 14 days | |
325 max. | Unlimited | 2 | Unlimited | Unlimited | 5 | Unlimited | Unlimited | |
File storage: 1GB | User: 20MB | Unlimited | 2 GB | 100 GB | 1 GB | 2GB per user | Unlimited | |
3.8 | 4.6 | 4.2 | 4.5 | 4.3 | 4.3 | 4.0 | 3.9 | |
Try Salesforce | Try Zoho CRM | Get started free | Try Freshsales | Try monday CRM | Try Zoho Bigin | Try Zendesk | Try Pipedrive |
Zoho CRM – From $14/month
Zoho’s pricing starts at the industry-low cost of just $14 per user per month, billed annually, and goes as high as $52 per user per month. Billed monthly, it’s not nearly as cheap, starting at $20/user/month instead.
Zoho CRM offers not just a free plan (capped at three users), but also includes a 15-day free trial available for all of its paid plans as well. The free plan is one of the best free CRMs for a tiny business with no plans to grow significantly, but lacks the automations, customizability, and storage a growing company would benefit from. Additionally, we consider Zoho CRM to be the absolute best option for small businesses, thanks to its plentiful features and ease of use, plus the reasonable price tag.
Check out our Zoho CRM vs Pipedrive comparison guide for more information
Pros
- 15-day free trial
- Includes sales and marketing functionality available in free plan
- Highly customizable dashboards and fields across platform
- Integrate with other Zoho services or the vast app library
Cons
- No spam prevention on web forms
- Onboarding assistance for your team costs extra
- Team management functionality lacks with limited storage space
Freshsales Suite – From $9/month
Freshsales Suite is Freshdesk’s dedicated small business CRM and it provides a lot when it comes to sales and marketing. You’ll enjoy a customizable platform that is still easy to use, all while offering a wide range of features that can help you achieve your goals as a small business. It doesn’t offer support options though, so as long as you only need sales and marketing, it’s own of our top-rated CRM platforms for small businesses.
Pros
- 21-day free trial
- Fast data imports for simple, speedy setup process
- Extensive reporting functionality with customizable dashboards
- Time tracking features to manage team productivity
Cons
- Fewer custom field options than competitors
- Only offers Facebook and Instagram social media integrations
- Capped at 1,000 marketing actions, so larger businesses will be limited
Salesforce – From $25/month
Salesforce is a market leader in CRM, thanks to frequent updates, a responsive customer support team, and an absolutely packed feature set. The cheapest Salesforce plan starts at $25 per user per month, twice the starting price of Pipedrive, and that cost increases to $330 for the most expensive plan. Still, it’s a popular service, and many swear by it.
Salesforce charges for its service using “Clouds” (Sales, Service, Marketing, and bundle combining both Sales and Service), each of which comes in four different tiers. Sounds complex? It is. Check out our guide to Salesforce pricing for the full rundown.
Pros
- 30-day free trial
- Vast data collection combined with customizable reporting tools
- Helpful customer support pop-ups throughout platform with 24/7 live support
- Varied pricing plans and industry-specific "Clouds" make it very scalable
Cons
- More expensive than industry average of $15 per user, per month
- 24/7 support will cost extra, adding to price
- Robust analytics probably aren't necessary for smaller businesses
Hubspot – From $15/month
Another top service (particularly for marketers), Hubspot’s pricing starts at a tidy $15 per user, per month. This gets users a starter package that — just like Salesforce — divides software subscriptions into “hubs” that include Sales, Service, and Marketing Hubs. Also like Salesforce, costs will rise fairly rapidly. They can get as high as $3,600 per month for the Enterprise Marketing Hub alone, although this covers an impressive 10,000 contacts.
Hubspot offers a free plan as well. It has stripped-down features, but it’s free forever, making it a risk-free way to dip your toe into the interface.
Pros
- Sales and marketing features for growing businesses are included on all plans
- Tidy, easy-to-navigate interface for simple setup
- Shared team inbox makes chasing leads and support tickets way less complex
- Feature-rich free plan with lots of tools, perfect for small teams on a tight budget
- Easy-to-use AI and automation tools for streamlining processes
Cons
- Virtually no customer support on the free plan, so it's tough if you get stuck
- Free plan file storage limit of 5 documents, so you'll have to use other apps
- Hefty onboarding fees will put some businesses off the priciest plans
Verdict: Is Pipedrive Worth It?
Pipedrive’s feature-rich plans all have their place, with no hidden or misleading costs. The Professional plan offers the best cost-to-value ratio, but we’d recommend starting with Essential or Advanced first and working your way up to ensure you’re not overpaying for features that aren’t delivering value.
Compared to its competitors, Pipedrive stands its ground. It can’t hurt to check out the other interfaces and workflows offered by other top CRM solutions, however. If you’re still window shopping, take a minute to look over the options here.
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