Marketing

5 Tips to Improve Your Email Campaigns

Most brands have email marketing programs. Many years back, there was a prediction that email marketing would be replaced by something new. Email marketing is still one of the most effective ways of marketing nowadays to reach the potential customers. Some email marketing …

Marketing

4 Ways to Boost Your B2B Marketing On Snapchat

Snapchat has evolved into a two-pronged platform. One prong is for public content, which consists of the personal messaging side of the app. This prong has been the facilitator of dog face filters, live event geotags, and DJ Khaled’s entire social media personality. …

Marketing

5 SMS Marketing Tools That Will Engage Your Customers

SMS marketing can be a very effective way to engage with customers. However, there are a couple of hurdles that you must overcome, including complying with the CAN-SPAM Act, making sure your messages reach the right recipients, and finding a solution that lets you…

Marketing

10 Ways to Start Smart in Marketing Automation

Marketing automation is hugely popular among marketing teams, but many of them pay for services that don’t suit their needs. If you’re looking for a “beginner’s guide” to marketing automation, there are a few tricks to try before splurging on a …