How to Find the Best Vlogging Camera

September 21, 2015

6:00 pm

If you’re a startup or small business owner looking to put a human face to your company, vlogging (video blogging) may be the answer you’re looking for. After watching a video, people relate, connect and feel that they’re buying from a person and just a website.

As your vlogging and video creation skills grow, you’ll learn what a difference a good vlog camera can make to the overall quality of your YouTube videos. The good news is that a good digital camera for vlogging doesn’t have to cost a fortune. Have a look at these quick tips for finding a good camera for your video blog:

Look for a Wide-Angle Lens

If you’re looking to shoot video in the widescreen format you’re going to need a wide-angle lens. As mentioned before, people are watching YouTube videos on their HD TVs, and most of those are built for widescreen viewing. Widescreen is also formatting looks a lot more professional and is preferred over the older pan and scan narrow ratio. It all comes down to this; a wide-angle lens makes everything look better.

Good Optical Zoom is Key

A great optical zoom on a digital camera will show you where to focus your shot in the viewfinder. The beauty of the zoom focus is that you’ll usually use it to tell how each shot will look before you start filming.

You want to try and avoid grainy or blurry video, and that’s why checking the range is so important when zooming into a subject from a long way away. The optical zoom is a useful tool whether you’re filming up close or from a distance.

Make sure High-Definition Video Recording is a option

YouTube first rolled out its HD 1080 high-definition five years ago. Ever since then HD has become the dominant YouTube format. These days people watch HD YouTube videos on their smart TVs, smartphones, tablets,and laptops. To create the kind of video that your audience craves you must make sure that your vlog camera is capable of recording in HD.

Be aware of camera size and weight

Once you’ve found a camera that’s compatible with your budget, the next thing you’ll want to look at is size and weight. If you shoot a lot of footage while on the go, you will want something small and light enough to fit into your pocket and that isn’t going to feel like a you’re carrying around a brick.

Built-In, High-Quality Microphone Make All The Difference

Audio is right up there with video quality in terms of importance, so making sure that your digital camera has a high-quality in-built microphone is something you will want to do. A microphone that can filter out background noise is good, an extension for an external is better again.

There’s no doubt that an external microphone improves audio quality, and it’s true that you may not get the best audio without one.  That being said, you don’t need to rush out and buy one straight away. It’s good enough for now if your camera supports an external microphone, an external microphone is something you can think about another time.

Conclusion

You will be surprised at just how affordable a high definition camera that’s easy to carry around can be. Make sure that that you get a camera that is going to meet all of your needs. Remember, it doesn’t matter how small a camera is, it’s not worth the packaging it came in if it doesn’t take quality footage.

Finally, make sure to do your research before making a purchase. Read the reviews, keep in mind that one or two bad reviews do not mean that it’s a bad camera. It’s good to come across a couple of bad reviews as these will give you a balanced overview.  Obviously if nobody has anything good to say about it, then move on and look at other makes and models.

Try to keep these basic features and tips in mind as you look for a good vlogging camera for your video blog.

Image credit: Pexels.com

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Greg Nunan is a digital marketing consultant and Founder of Winning Edge Digital. Greg specializes in building and flipping websites for profit and offers free Content Marketing and SEO information at his personal blog, IMFlare.com.

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