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HR and Recruiting

Arlington

Why Millennials Will Move for the Perfect Job

By | Jul 20, 2017 at 3:50 pm

The millennial is elusive. For one thing, they’re just a collection of people who are roughly the same age, even though the category of “humans born in the 80s and 90s” covers a mass of different life experiences. On top of that, plenty of misguided…

Tips & How To’s

Reminder: The Best Time to Network Is When You Don’t Need To

By | Jul 12, 2017 at 10:50 am

The job application hosting site Lever.co recently posted a few statistics on job placements: Pulling from 15 thousand different jobs and the 1.5 million applicants who wanted them, Lever found that only one out of 150 people got the job by directly applying. The same…

Ecosystems

Kansas City

Matthew Marcus of KC Startup Foundation on the Impact of Google Fiber

By | Jun 8, 2017 at 3:50 pm

Matthew Marcus, Executive Director of Kansas City Startup Foundation a leader in Kansas City is hyper-focused on bringing together the ecosystem and how the startup leveraged Google Fiber to grow their businesses. This time for the #StartupsEverywhere series, he talks with me about the impact of…

Healthy Entrepreneur

Boulder

The Vital Role of Community in Mental Health Support

By | May 28, 2017 at 10:30 am

The American Psychological Association has found that 65 percent of Americans cite work as a top source of stress, and over a third have a chronic problem with it as a result. Stressful environments, combined with the canned air common to the typical work cubical,…

Startups & Apps

Raleigh

Chris Heivly of The Startup Factory on Being an Underdog

By | May 17, 2017 at 7:00 pm

Chris Heivly, also known as the “Chief Pot-Stirrer” in Raleigh Durham, North Carolina, is the Managing Partner at The Startup Factory, a serial entrepreneur, and the cofounder of MapQuest. He’s known for kicking up the dust and finding ways to get people fired up…

TechCo Spotlight 300×250

Social Media

5 Ways to Tell Your Brand Story on Social Media

By | May 17, 2017 at 5:50 pm

Just like the everyday social media user, a successful brand should have its own story and personality. Brand storytelling, when done properly, allows marketers to build personality and associate emotion with a brand to create (or, at least, attempt to create) a personal connection…

Tips & How To’s

5 Marketing Strategies That Attract Millennials

By | May 15, 2017 at 7:00 pm

Marketers are constantly on the lookout for new ways to reach out to Millennials to build lasting relationships, and for good reason—Millennials represent up to $200 billion a year target market. However, it can be difficult to get and hold the attention of the…

Startup

5 Strategies to Grow Your Startup Within a Local Community

By | Apr 20, 2017 at 7:00 pm

Attracting new customers is priority number one for startups. In this digital era, most marketers will advise you to invest in online strategies, such as running influencer marketing campaigns, using social media, and relying on PPC ads to bring customers to your storefront. Although…

Ecosystems

Boulder

How Microsoft, Uber, Twitter, and Google Came to Boulder

By | Apr 15, 2017 at 2:30 pm

A thriving startup community provides a boost to the greater community in a lot of different ways. It encourages innovation and investment, attracts creative people, and generates a certain energy– making the entire city a more desirable place to live. Additionally, when local startups are…

Entrepreneur

San Francisco

How a 27-Year-Old Tester from Estonia Is Tackling a $3.5 Trillion Industry

By | Apr 5, 2017 at 4:30 pm

Kristel Kruustük was just 23 when she decided to change how quality assurance (QA) testers were treated. Together with her then-boyfriend (now cofounder and husband) Marko Kruustük, she built a platform designed to connect QA testers with companies without taking advantage of either. After winning a first-place…

Social Media

Reddit Tests New Profiles, Sets Potential For Personal Followers

By | Mar 22, 2017 at 11:20 am

Over the past few years, Reddit has seen quite a bit of change both internal and external. From leadership shake ups, to breaking away from Advance Publications (still the largest shareholder), and raising a $50 million round led by celebrities like Snoop Dogg, the…

Funding

Maximizing Community Resources While Bootstrapping Your Company

By | Feb 24, 2017 at 5:50 pm

Finding funding to launch one’s business is at the top of every founder’s mind, but taking on debt could be a stressful headache if they aren’t ready. Before taking on debt from investors or bankers, looking to one’s community for resources, guidance, even funding,…

Ecosystems

Phoenix

Community And Affordability Make Phoenix a Growing Startup Scene

By | Feb 7, 2017 at 5:50 pm

Being a small fish in a large pond is often considered a bad thing. You don’t get to stretch your legs and grow because you’re not being challenged by other, more impressive fish. Plus, startups could get lost in the mix, explained Michael Young, founder and CEO…

Startups & Apps

NYC

Magnises, a Community for Young Professionals, Launches SportsPass

By | Dec 30, 2016 at 12:50 pm

Founded in 2014 by Billy McFarland, Magnises is a community specifically created for young professionals. It unlocks their city for them by delivering an exclusive experience covering nightlife, culture, sports, live events, and professional life. This community gives its users several benefits, like VIP…

Entrepreneur

Zohar Steinberg of Token on How to Build a Community of Customers

By | Dec 13, 2016 at 7:00 pm

In the current landscape, having a quality product isn’t enough to guarantee success. If you really want to make an impact on the market, you need to influence your customers to believe your product has a meaningful story and community behind it. And like…

Ecosystems

Seattle

5 Reasons Seattle Should Be the Home of Your Next Startup

By | Dec 11, 2016 at 2:20 pm

From great talent to a community of investors, there’s nothing this startup hub can’t offer. Seattle is the hub for Pacific Northwest entrepreneurial innovation. As you walk down the street, you’ll see Starbucks, a company founded here. Look up to the sky and you…

Startup

Miami

How a New Cambridge Innovation Center Will Boost Miami Startups

By | Nov 30, 2016 at 4:30 pm

Cambridge Innovation Center (CIC), a well-established entrepreneur community and work space, has moved to Miami. The space has only been open in full since this fall, but it’s already working to bring the same support and resources to Miami startups that other CIC locations have already done…