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Entrepreneur

4 Effective Ways to Run Your Small Business like a Big Brand

By | Aug 14, 2017 at 5:00 pm

Business individuals who think less like entrepreneurs, and more like big brands and their CEOs have a good shot at making long haul progress. We have an answer to why some businesses make phenomenal progress while their similarly coordinated rival falls flat. Here are…

Marketing & Social Media

How AI-Assisted Marketing Is Taking Over Customer Service

By | Aug 3, 2017 at 7:15 am

The rate of technological development occurring in the business world and the continued evolution of Artificial Intelligence in its processes makes one wonder what the future holds for entrepreneurs, and big businesses alike. Artificially intelligent robots are in the race against human marketers to…

Robots

5 Reasons Why Robots Will Never Fully Replace Humans

By | Aug 2, 2017 at 5:00 pm

We’ve all heard the warnings of our impending dystopian future. We’ve read the books and watched the movies, and we know that soon, perhaps in our lifetimes, the robots will take over and humans will be the subservient ones. Our machines will outsmart us,…

Marketing

How to Make Your Small Business Stand Out from the Competition

By | Jul 4, 2017 at 2:30 pm

Starting a small business is the easiest thing to do but executing strategies and making it profitable is where the entire challenge lies. Businesses need to find ways to stand out from the crowd of competitors in order to enjoy effortless flow of clients. Startups no…

Trends

Take a Stroll Through the Customer Service Graveyard

By | Jul 1, 2017 at 10:30 am

An inscribed clay tablet, kept in the British Museum, is widely believed to be the world’s first recorded customer service complaint. Inscribed are the frustrations of a disgruntled customer, demanding a refund for the delivery of the wrong grade of copper. While there is…

TechCo Spotlight 300×250

Product

6 Common Sense Questions Every Startup Needs to Ask to Survive

By | Jun 23, 2017 at 5:00 pm

Today anyone can come up with a startup and enter the world of entrepreneurship. With the formation of a digital marketplace, things are quite simplified but, beating the competition and thriving in there is what matters. Therefore, it has become important for them to…

Marketing

Orange County

Why You Should Get a Job in Customer Service Before Launching a Startup

By | Jun 15, 2017 at 6:30 pm

With any product or service you are going to deal with customers and their complaints. In order to gain a better understanding of people and deal with conflict resolution, one founder suggests for you to get a job in a certain area. Chris Van…

SaaS

San Mateo

Why Customer Service Teams of the Future Will Rely on Chatbots

By | Jun 7, 2017 at 10:50 am

Last week, I wrote on Mary Meeker’s massively influential 355-slide Internet Trends report. More specifically, on one big trend it has confirmed, the move towards voice tech. But the world of type is far from over, and in fact is still ahead of voice. It…

Ecommerce

6 Ways Tech is Changing the Game for Ecommerce Merchants

By | Jun 7, 2017 at 7:15 am

In 2017, the relationship between marketing technology and ecommerce is arguably stronger than ever. Representing a market share worth well over $22 trillion, the opportunities for eCommerce merchants to stake their claim are seemingly endless. As a result, new martech solutions are constantly emerging to…

Productivity

6 Ways Founders Can Streamline Productivity at Work

By | May 31, 2017 at 9:15 am

Each day, your day is filled with administrative tasks that can turn out to be a huge time suck. If you have any chance of maintaining your productivity throughout the day, you have to figure out ways to streamline these necessary duties. We asked…

Business

How to Leverage NPS to Grow Your Business

By | Apr 30, 2017 at 2:30 pm

Regardless of your organization’s size, industry, or type, there’s one key performance indicator that—when measured and leveraged properly—can have a profound impact on the vitality of your business. This indicator isn’t new, and the logic behind it has been around for decades. In fact,…

Marketing

5 Unique Ways to Retain Your Existing Customers

By | Apr 10, 2017 at 7:00 pm

Many businesses focus on reaching a new audience. While it’s always a good idea to invest your time and energy on increasing your reach, this shouldn’t be the only focus.  You should also prioritize keeping the customers you already have. This is crucial because…

Tips & How To’s

How Is Your Business Supporting Your Customers?

By | Mar 28, 2017 at 10:30 am

For much of the 20th century, businesses were focused on extracting resources, creating products, and providing services that simply met the needs of their customer. And yet, as they focused on what the customer was purchasing, very little emphasis was put towards how customers…

Tips & How To’s

How to Get Customers Talking About Your Service

By | Feb 10, 2017 at 12:50 pm

When was the last time you had a positive service experience worth talking about? It might surprise the Wright Brothers to learn that my most recent memorable moment was not the miracle of flight, but that an airline employee let me pre-board with my…

Marketing

4 Ways to Make It Easier for Customers to Contact You

By | Feb 7, 2017 at 9:15 am

Making it easy for customers to contact your business is key when it comes to acquiring new leads. Kissmetrics reports that the average cost of a lost customer amounts to $243. Having your contact information readily available builds trust and increases the number of…

Tips & How To’s

6 Simple Ways to Handle Customer Complaints

By | Nov 12, 2016 at 2:30 pm

Good customer service can go far in retaining customers and improving your product. With customers holding all the power when it comes to your success, the last thing you want to do is let a complaint go unattended. And with social media and review…

Tips & How To’s

The Do’s and Don’ts of Using Social Media for Customer Support

By | Oct 19, 2016 at 12:45 pm

Most businesses think of social media as a place for them to spread their brand, develop relationships with potential customers, drive them to their websites, and ultimately to make a sale. And these efforts, if done right, have proved to be highly successful for…