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BigCommerce is a great ecommerce website builder for ambitious businesses striving to scale and grow but still offers pricing tiers starting from just $29 per month.
That means you can get a fully functioning ecommerce website with huge growth potential for less than a monthly New York Times subscription. And on top of that, BigCommerce regularly offers deals and discounts, meaning that you could save even more.
The platform has two more fixed-cost pricing tiers: the $79 per month Plus plan, and the $299 per month Pro plan. It also has a bespoke Enterprise plan for larger online stores, which has no fixed price.
Overall, if you consider the price plans in light of the sales functionality and features BigCommerce offers, as well as the opportunity for growth it gives your business, it's fair to say BigCommerce offers better value than its top competitors such as Shopify.
If you need a bit more guidance on your website builder search, we can help! Our website builder comparison quiz will take your specific needs to heart and provide you with three recommendations that fit your business.
Read on for the full low-down on BigCommerce pricing and value for money.
BigCommerce Pricing Plans
BigCommerce has four pricing tiers, each of which is designed to cater to businesses in different phases of their development.
BigCommerce’s Standard tier is meant for ecommerce sites that are just starting up. The low $29 per month cost means that it’s ideal for businesses looking to test the water with minimal overhead.
BigCommerce’s Plus ($79 per month) and Pro ($299 per month) tiers are meant for ecommerce sites that are really hitting their stride. These tiers offer increased maximum sales caps and more advanced sales features, such as abandoned cart recovery.
BigCommerce’s Enterprise tiers, meanwhile, are really meant for first-class businesses in need of custom solutions. There’s no fixed price as BigCommerce will offer you a bespoke plan for your business’ needs.
What’s more, you won’t have to pay transaction fees on any plans – unlike some ecommerce platforms – plus you get unlimited products, storage, and bandwidth.
Skullcandy uses BigCommerce to run its online store.
- Best for startups and small businesses
- $29 per month billed annually
Despite its low price, BigCommerce Standard has all the tools you need to start an online store. You’ll be able to sell an unlimited number of products, you can use pretty much any payment processor you want (unlike Shopify), and it even lets you integrate sales from bricks-and-mortar stores with its point-of-sale support.
You won’t get all of BigCommerce’s features on the Standard plan – credit card storing, abandoned and persistent shopping carts, for example – but there’s definitely enough here to get started with.
- Best for growing businesses
- $79 per month billed annually
BigCommerce Plus doesn’t do a great deal to up the ante over the Standard plan, if we’re honest. However, it does allow you to sell up to $150,000 worth of products in a year, compared to just $50k on Standard.
You do get access to some slightly more advanced sales features, including customer grouping to reward loyal customers, as well as store credit cards. It’s a useful plan for businesses looking to reach the next level.
- Best for developed businesses
- $299 per month billed annually
BigCommerce Pro is meant for established, successful businesses. You get access to Google customer reviews – which can be hugely important for earning customer trust – and have the option to import a custom SSL from a third party provider if you already have one.
The big difference, though, is that your sales limit jumps from $150k per year to $400k.
BigCommerce Enterprise Plan
- Best for the biggest businesses
There’s no set price for BigCommerce Enterprise — you have to call up and agree to one with BigCommerce.
As a result, it’s a bit tricky to say whether it’ll be good value for money. However, you’ll be able to sell over $400k per year, while your site will get custom product filtering and priority access to help and support features.
BigCommerce is one of the best ecommerce platforms on the market. It supports a wide variety of sales channels, includes loads of well-optimized online storefront features, and it's competitively priced to boot.
Using BigCommerce for Free
BigCommerce doesn't have a free plan, but interested users can sign up for a free trial period lasting 15 days.
That's not out of the ordinary for a website builder like BigCommerce — top rivals including Wix, Shopify, Squarespace, and Volusion all offer free trials in place of an ongoing free plan. The only outliers are Square and Big Cartel, which do indeed offer free plans. Each comes with some limits: Square still charges a small fee for each purchase, and Big Cartel's plan limits sellers to a maximum of just five products.
We'd recommend trying out BigCommerce for a few weeks before committing, in order to verify that its features cover all your needs.
BigCommerce makes the checkout process quick and simple.
BigCommerce Pricing vs Competitors
When it comes to entry level plans, BigCommerce's pricing of $29 per month for its Standard plan is higher than the industry average, which tends to be in the low-to-mid-twenty-dollar range.
But the value that BigCommerce's plans have to offer is high across the board as well, meaning that the cost-to-value ratio pushes it above some alternative options that may technically be cheaper. Our most recent round of testing ranks BigCommerce at 4.5/5 overall. That's tied with or above half of our top-rated website builders for online stores, including Square (4.5 stars), Volusion (3.6 stars), and Big Cartel (3.3 stars).
Still, a few website builders remain strongly competitive. To see more data how BigCommerce compares to its rivals when it comes to pros, cons, and other features as well as price, check out our full results table:
Click to check for deals, discounts and tiers of plans
The entry-level Wix Business Basic costs $27 per month, paid annually, while the other two more advanced options cost $32 per month (Business Unlimited) and $59 per month (Business VIP).
Our top-rated website builder overall, Wix delivers unbeatable features, designs, ease of use, and help and support options. The creative freedom that results makes it a fit for any business model, from drop shipping to multi-channel marketing. It's not perfect — it's complex enough to require a strong learning curve, and the knowledge center could be better — but it delivers a high value for the money.
- Wix offers regular deals and discounts
- Virtually every ecommerce feature you could need
- More creative freedom with customization
- Consistently adds and updates sales channels
- Steep learning curve for beginners
- Slow server response times
- Weak knowledge center
Paid annually, the Basic Shopify plan costs $29 per month, identical to the same starter plan from BigCommerce. In fact, all of the pricing plans from Shopify and BigCommerce are the same, with a mid-tier plan for $79 per month and a more expensive plan for $299 per month.
Shopify is another very attractive option overall, as it's a great all-in-one option, particularly for store owners with large inventories, thanks to multi-channel support and lots of integrations.
- Helpful and predictive website building experience
- Massive app selection for unlimited customizability
- Diverse multi-channel integration options
- Limited customization options
- Few built-in features
- Apps cost extra
- High transaction fee without Shopify Payments
The Squarespace plan rates are even better than Wix or Shopify: The entry-level Business plan starts at $23 per month, the Basic Commerce plan is $27 per month, and the Advanced Commerce plan is $49 per month. Those prices are paid annually.
Squarespace's strengths lie in its unbeatable ease of use, as well as its tools for aiding with visual marketing. The pricing is another reason why it's among our favorites — BigCommerce's lowest plan still costs $29 per month, making it more expensive than Squarespace's mid-level plan! Granted, Squarespace has a few downsides, most notably slower website speeds and limited template options.
- Get 10% off with code TECHCO10
- Incredible value for the money
- Extensive marketing features to reach new customers
- Poor site speed performance
- Few ecommerce templates
Final Thoughts — Is BigCommerce Good?
BigCommerce is designed for serious ecommerce platforms, and is the absolute best website builder when it comes to inventory management, thanks to great tools and standout backend functionality. If your online presence must scale up to compete with enterprise-sized businesses, than BigCommerce is for you.
Yes, there are website builder platforms that have arguably more attractive templates — Wix is one of the more user-friendly ones and perfect for a small boutique store thanks to its competitive pricing, while Shopify offers plenty of third-party apps and strong multi channel integration. But the templates shouldn't matter as much as the underlying ecommerce platform, and BigCommerce gives you one of the best around.
With BigCommerce, your customers can get their shopping done quickly and easily, and you can scale up a truly huge online store. If BigCommerce sounds like your kind of platform, get started here.
Verdict: Is BigCommerce a good value?
Yes, there are website builder platforms that have arguably more attractive templates — Wix is one of the more user-friendly ones and perfect for a small boutique store thanks to its competitive pricing, while Shopify offers plenty of third-party apps and strong multi-channel integration. But the templates shouldn't matter as much as the underlying ecommerce platform, and BigCommerce gives you one of the best around.
With BigCommerce, your customers can get their shopping done quickly and easily, and you can scale up a truly huge online store. If BigCommerce sounds like your kind of platform, get started here for free.
However, if you're still debating, we completely understand, given the bounty of options at your fingertips. If you need help narrowing it down, feel free to take our website builder comparison quiz to give you recommendations based on the answers to our survey.
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