Andrew Lovasz is the CEO of Main Path Marketing, a leading digital marketing firm providing enterprise level solutions to SMB and mid-market companies. He has 17 years of experience as an executive in the digital marketing industry, with clients ranging from Verizon Wireless to thousands of small and mid-market car dealers, restaurants and hotels. Mr. Lovasz won Google’s 2015 SMB Premier Partner Mobile Champion award for his team’s efforts in optimizing digital marketing campaigns for mobile devices. His efforts brought cutting edge online to offline attribution to prove that digital marketing led to increases in real world sales. Most recently he served as the SVP of Marketing Strategy for Search Optics where he focused on driving measurable results for SMB and mid-market companies.

 

Recent posts by this Author


How to Engage Your Audience After a Live Video

live video

We’ve watched it evolve — from updating a simple Facebook status and live tweeting, to sending brief moments via Snapchat, and now, live video. Social media is all about broadcasting exactly what’s happening in any given moment. Live video is the latest and greatest…

How Alexa and Google Home are Changing How People Find Your Business

hackers Amazon Echo Alexa for Father's Day

Fans of Star Trek: The Next Generation will remember intrepid Enterprise commander Jean-Luc Picard barking, “Computer! Get me the coordinates of the Klingon Bird of Prey!” or “Computer! Name the chemical compounds in this Romulan ale!” The good news is that the average consumer…

How to Incorporate Pokémon Go Into Your Local Marketing Strategy

Pokémon Go

Pokémon Go has captured the world by virtual storm. The app from Niantic Labs and Nintendo brings the popular franchise into augmented reality by using mobile cameras and GPS capabilities to turn real-life surroundings into environments these creatures inhabit. Trainers can find and capture…

How to Perform a Quarterly Audit of Your Website

You’ve grasped that your website is your 24/7 salesperson, ready to respond to leads at any time of the day. Still, even the best sales people get a quarterly or yearly review to keep them performing optimally. Every three months, you should call your website onto…

These Are the Top Branded Content Marketing Campaigns of 2015

These Are the Top Branded Content Marketing Campaigns of 2015

Content marketing can have a huge impact on developing brand loyalty, driving retail sales, and opening up new opportunities in the commerce industry. As businesses across the globe clamor for attention in an increasingly crowded sphere, it can be difficult to develop a campaign…