Marketing

5 Creativity Tools to Boost Content Marketing for Startups

By | Jul 15, 2017 at 10:30 am

Not all content marketing tools are created equal. So when you’re deciding to employ one at your company, you need to make sure to focus on the essentials to avoid getting overwhelmed. Fortunately, that’s exactly what we’ve done for you. These gems are a…

Data

3 Strategies to Reduce Analysis Paralysis and Boost Lead Generation

By | Jul 11, 2017 at 6:30 pm

Data is the center of the marketing universe. It sustains rigidity of sales structure within corporations, empowers marketing officers to wield prospect information in a flexible manner and untangle the perplexity of the B2B sales process. The problem with a vast amount of data…

Marketing

Denver

How to Write Sales Emails That Actually Get Opened

By | Jul 11, 2017 at 8:30 am

Imagine yourself in a prospect’s office. You’re giving your pitch, trying to intrigue the prospect into learning more about you and your company. You’ve tried to build some rapport, presented compelling information, and turned it over to the prospect to respond. The only problem?…

Marketing

How to Make Your Small Business Stand Out from the Competition

By | Jul 4, 2017 at 2:30 pm

Starting a small business is the easiest thing to do but executing strategies and making it profitable is where the entire challenge lies. Businesses need to find ways to stand out from the crowd of competitors in order to enjoy effortless flow of clients. Startups no…

Marketing

Sacramento

The Ultimate Guide to Working With Micro-Influencers

By | Jul 4, 2017 at 12:45 pm

You already know how effective influencer marketing is. You know how it can help you reach a wider audience and win their trust. You also know how it can boost your sales. So you want to start an influencer marketing campaign too. But the…

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Marketing

Seattle

How to Build Online Authority When You Have None

By | Jun 26, 2017 at 5:00 pm

Online authority is a powerful concept in the world of online marketing, both as a general idea and as a specific application in the field of search engine optimization (SEO). As a general concept, it should be pretty straightforward, the more “authority” you have…

Marketing

7 Growth Hacks You Need to Implement If You Want to Succeed Online

By | Jun 24, 2017 at 10:30 am

With the advent of the internet, the world has become a global village where business people are leveraging the potential of expanding into untapped markets. One of the commonly applied strategies is leveraging the use of online marketing platforms to draw in new markets,…

Marketing

6 Essential Steps to Creating Your Own Startup Logo

By | Jun 22, 2017 at 6:30 pm

Everyone tells you that you need a startup logo, but nobody tells you how to make one. They just throw you to the metaphorical wolves, leaving you to learn the hard way about a whole universe of design terminology and tactics. This post isn’t…

Marketing

Orange County

Why You Should Get a Job in Customer Service Before Launching a Startup

By | Jun 15, 2017 at 6:30 pm

With any product or service you are going to deal with customers and their complaints. In order to gain a better understanding of people and deal with conflict resolution, one founder suggests for you to get a job in a certain area. Chris Van…

Marketing

6 Influencer Marketing Tools to Boost Your Company’s Online Presence

By | Jun 14, 2017 at 5:00 pm

For startups that barely have any presence online, the key to getting an audience’s attention is to leverage the reach of influencers. These include bloggers, social media celebrities, actors, or anyone else who can sway the purchase decisions of potential customers. There are many…

Marketing

Tips to Ensure Healthcare Marketing Campaigns are HIPAA Compliant

By | Jun 13, 2017 at 6:30 pm

Searching for health-related information on the Internet is perhaps one of the most popular activities today.  Statistics reported by Pew research data indicates that about 72% of internet users have been found looking for healthcare information online. And in an attempt to keep pace…

Marketing

Why Influencer Marketing Is an Essential Component in Your Strategy

By | Jun 11, 2017 at 2:30 pm

The consumer world is cluttered with brands. For every consumer product, from smartphones to pin cushions, there is a brand behind it. With so many brands lining up to grab consumers’ attention, a brand manager is in a real fix as to what trick…

Marketing

5 Tips to Boost Your YouTube Marketing

By | Jun 8, 2017 at 8:30 am

In 2010, there were five YouTube accounts with more than one million subscribers. In 2016, there were more than 2000. Suffice to say, the market is quite saturated. But that doesn’t mean that your YouTube brand has no chance of success. Although you may…

Marketing

Nashville

7 Ways to Keep Customers Coming Back to Your App

By | Jun 6, 2017 at 6:30 pm

There’s already an uphill climb to gain customers, and to get them to use your app is even more of an effort. App adoption rates are generally very low and as many as 78 percent of mobile apps will be abandoned after their first use….