iOS vs. Android App Development: What Is Better For Your Startup?

By | Oct 14, 2016 at 11:20 am

When it comes to smartphones, there is one war constantly being waged: Apple vs. Android. And while you might think this war is limited to Best Buys and Amazons, startups are always debating the merits of each when it comes to app development. According to…


Study: Why Smartphones Are Helping Your Kids Get Better Grades

By | Oct 3, 2016 at 11:20 am

Smartphones are a problem in school, right? Not according to one new study, which tracks a gap between those with phones and those without — those with their phones did a whopping 17 percentage points better! But that doesn’t mean that allowing smartphones in…


4 Reasons Why Mobile Is the Future of Retail

By | Sep 19, 2016 at 5:59 pm

Retail is an industry experiencing rapid changes, with big players trying to improve delivery times. Production speed and countless other factors to satisfy consumers with evolving needs and lifestyles. While brick and mortar companies work to develop new channels to connect with their consumers,…


6 Reasons Why Your Startup Needs a Mobile App Now

By | Sep 16, 2016 at 4:00 pm

Not every business benefits from having an app. But with the rising popularity of mobile, apps can be a great addition to your mobile readiness and customer retention strategy. The good news is that if this is your first time considering an app, you don’t…


3 Sweetest Android Nougat Features to Savor

By | Sep 6, 2016 at 5:00 pm

Google is currently in the process of rolling out its 7.0 version of Android, known as Nougat, to users across various devices. Android updates may lack the attention from mainstream media that rival iOS updates tend to garner. However, fans of Google’s mobile OS…



Redux Can Save Your Wet Smartphone Way Better Than a Bag of Rice

By | Aug 22, 2016 at 4:00 pm

If you’re a human being, you’ve likely lost at least one smartphone to water damage. Whether it’s because you forgot it was in your pocket when you went swimming or because you were surfing while on the toilet and lost your grip, losing one…


If You’re a Startup Without a Mobile App, What’re You Doing?

By | Aug 19, 2016 at 2:00 pm

Mobile has become the medium of choice for consumers and businesses alike. Everyday, more and more people opt for the simplicity of a mobile app over their laptops. According to Statista, global mobile app revenue in 2015 came in at $41.1 billion and is expected to hit $100…


8 Marketing Lessons Learned from the Success of Pokémon Go

By | Aug 17, 2016 at 3:30 pm

The launch of augmented reality game Pokémon Go sparked the attention of both newcomers and longtime fans of the series, and saw a huge surge in popularity, seemingly overnight. While this is a rare phenomenon, it teaches brands a much-needed lesson in how they…


Is Pokémon Go A Serious Security Threat?

By | Aug 8, 2016 at 11:45 am

Pokémon Go has taken the world by storm. It’s been a long time since an app has sent the whole world into a mobile gaming craze. Despite it not even being officially released in a number of countries, there are already millions of people…



Tactify Announces NFC Cards That Instantly Open Mobile Apps

By | Aug 4, 2016 at 6:00 pm

Investing in business cards is a move many are wary of making. While it’s no secret the business world is easier with connections, nobody really knows how affective business cards are at making them. Particularly when every single one of us has 20+ business…


Apple’s iPhone Depreciates at Faster Rate Than Android Phones

By | Jul 26, 2016 at 3:00 pm

If you imagined that buying a smartphones in this day and age would be a good investment, then you may want to rethink your investment strategy. While smartphones are certainly popular and retain a lot of nostalgic value, the unfortunate truth is that they…


One-Third of Pokémon Go Players Are Women

By | Jul 21, 2016 at 4:00 pm

If you haven’t heard of the popular mobile game Pokémon Go, you’ve likely been living in the woods on berries and nuts for the last month. It has been used more than Facebook since it’s release in early July. Every marketing firm in the…


5 Ways to Attract Customers with Your Mobile App

By | Jul 18, 2016 at 10:00 pm

Before your a cup of coffee in the morning, you’ve likely opened between one and fifteen mobiles apps to start your day. Mobile apps has become part of the world in a big way. According to Mobile Analytics firm Flurry, mobile use grew 58% year over…


Sponsored Pokéstops Is a Slippery Slope for Pokémon Go

By | Jul 13, 2016 at 4:03 pm

Pokémon Go has become a social phenomenon in less than a week. Scores of adults, gaggles of children, and herds of teenagers have taken to parks, stores, cemeteries, and museums around the world to catch everything from Pidgeys to Charizards in pursuit of the…