Facebook

The 14 Ways to Boost Your Facebook Page Engagement

By | Sep 22, 2017 at 10:50 am

Starting a Facebook page is simple. But growing it, for many marketers, seems nearly impossible. Facebook has stopped prioritizing total Facebook page engagement in order to focus on retaining easily-distracted users, and the end result is stagnant pages for publishers everywhere. As a matter…

Facebook

Palo Alto

Mark Zuckerberg Announces Plans to Maintain Election Integrity

By | Sep 21, 2017 at 4:20 pm

Fake Facebook accounts have been marked as one of the inputs that has impacted elections here and around the world. Mark Zuckerberg, founder and CEO of Facebook, came back from paternal leave and announced what Facebook will be doing in the coming year to…

Facebook

Palo Alto

Get Ready to Pitch Your Startup on New Facebook Watch Show

By | Aug 31, 2017 at 9:20 am

The idea of a show that allows entrepreneurs to pitch their business ideas for a shot at winning the investment they need isn’t new: We’ve seen plenty of them, from Shark Tank to the podcast show The Pitch. Why? Because they rock. I’m happy…

Facebook

San Francisco

Did Facebook Just Destroy Micro-Influencer Marketing?

By | Aug 25, 2017 at 9:20 am

Some 47 percent of those between 13 and 34 say they’ve bought something that an online celebrity has spoken about or recommended. As a result, 48 percent of marketers plan to increase their influencer marketing spend this year. And when Facebook cited those two facts…

Facebook

DC

Super Ideological Senators Get More Facebook Followers Than Moderates

By | Aug 23, 2017 at 2:30 pm

Today, in news we kinda already knew: Pew Research has uncovered data indicating that those with a strong ideology will gain more Facebook followers than those with moderate positions. Yep, being reasonable on the internet will make you way more invisible. The Data You’ll…

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Facebook

Facebook Has Taken Another Step Towards Combatting Fake News

By | Aug 23, 2017 at 10:50 am

There’s no denying that fake news has become a problem in today’s society. Whether it’s affecting the election or just generally mucking up your newsfeed, misinformation has begun to spread like wildfire in the digital age. Social media, in all its popular glory, has…

Facebook

Palo Alto

Today, Facebook Launches Watch to See If It Can Become TV

By | Aug 10, 2017 at 10:50 am

Facebook just launched its spread of original TV shows today alongside a new video platform called Watch. Why, yes, today is also Snap, Inc.’s earnings day, why do you ask? Here’s the lowdown on what this means for the average Facebook user, as well…

Facebook

Facebook Video Chat Device Will Be Its First Major Hardware Project

By | Aug 1, 2017 at 3:50 pm

At this point, it’s hard to deny that Facebook has changed the world. From connecting friends across the planet to providing for its employees, the social media company turned tech giant has experimented with everything under the sun. However, Facebook hasn’t done a lot…

Facebook

Palo Alto

Why You Shouldn’t Pay Attention to That Creepy Facebook AI Story

By | Aug 1, 2017 at 2:30 pm

As a tech reporter, sometimes I can lose sight of how little the average person tends to care about tech news. No, nobody wants to hear that another random bitcoin startup just got funded, or how many billions of VC investments we saw this…

Facebook

San Francisco

Facebook Wants to Build Its Own Town

By | Jul 24, 2017 at 3:50 pm

Tech companies are famous for their office perks. Whether it’s pinball machines, gourmet chefs, or access to a company yacht, innovative minds come up with innovative ways to treat their employees right. But if you think fully stocked fridges, meditation rooms, and nap pods…

Facebook

Berlin

Germany Could Fine Social Media Companies Millions for Hate Speech

By | Jun 30, 2017 at 2:30 pm

Social media companies operating within Germany may face fines of up to $57 million if they don’t remove hate speech from their platforms within 24 hours of its posting, according to a law just passed today. This “unlawful content” includes illegal, prejudiced, and slanderous…

Facebook

5 Tips For A Flawless Facebook Ad Campaign

By | Jun 25, 2017 at 12:45 pm

A TV or newspaper ad used to be the best way to reach an audience. You knew who it would reach based on what media you selected and spent more or less depending on how conveniently timed or sized your advertisement is. Today, that…

Facebook

Palo Alto

Facebook and Patreon Both Illustrate One Weird Rule of Viral Marketing

By | Jun 23, 2017 at 10:50 am

Looking to hit it big on Facebook, possibly the biggest media company ever? Or maybe you’d just like to become a successful Patreon creator, pulling in five figures a month for doing whatever your creative heart desires? Good luck with both — the two accomplishments…

Facebook

Facebook Admits AI Can’t Do Everything Yet and Hires 3,000 Editors

By | May 3, 2017 at 4:30 pm

Facebook has responded to a string of high-profile deaths filmed live or uploaded to Facebook afterwards: They’ll be hiring 3,000 people solely to comb through video content and remove anything deemed too disturbing or violent. Here’s the relevant quote from Mark Zuckerberg himself: “Over…