Startups & Apps

6 Money Saving Apps for Your Smart Shopping Lifestyle

By | Mar 17, 2017 at 1:15 pm

Finding ways to save time and money is always a good thing. And when you can find deals on travel sites, designer brands, and entertainment, it help your dollars stretch a little bit farther and saves you search time along the way. Now, you can…

Interviews

Austin

Rohit Bhargava: How to Tell a Story With Your Personal Brand – Interview

By | Mar 17, 2017 at 12:50 pm

In the startup world, having a well-established brand is the key to success. Between getting customers to recognize your value and spreading your message around the world, a solid personal brand can be the difference between fame and failure. And if you ask Rohit Bhargava,…

Diversity

Study: The Podcast Market Is Growing But Still Has a One Big Problem

By | Mar 17, 2017 at 11:20 am

Infinite Dial’s annual report, widely considered the most essential one for the market, has released new data on the podcasting industry just the last week. Here’s the breakdown. Podcasts Are Increasingly Popular Numbers of podcast listeners continue to rise. The 2017 Infinite Dial report was released…

Augmented Reality

The Future of Interior Design: Virtual Showrooms and Augmented Catalogs

By | Mar 17, 2017 at 10:30 am

Interior design is in the process of being completely revamped as new technologies enter the playing field. By looking toward the future, particularly the nascent technologies of virtual, augmented, and mixed reality, interior designers are finding new ways to attract customers and outcompete rivals….

Entrepreneur

7 Things to Remember When Promoting Your Startup on Facebook

By | Mar 17, 2017 at 9:15 am

Promoting a startup on Facebook is one of the most cost-effective ways to quickly gain exposure. After setting up a business page, you’ll have instant access to campaign tools that can help you promote your content, engage your audience, and build a following from…

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Interviews

Austin

Lisa Fetterman on Kickstarter, Raising Capital & Couplepreneurs – Interview

By | Mar 16, 2017 at 7:00 pm

While only some people are good at cooking, almost everyone is good at eating. And because there are few things more uplifting than a high quality meal, going out to restaurants is a time honored tradition for foodies around the world, mostly because they…

Interviews

Austin

Jessica Shortall on the Value of Inclusion, Motherhood and Raising Capital – Interview

By | Mar 16, 2017 at 5:50 pm

While there is a clear data-driven case for companies to have an inclusive culture, the moral aspect is even stronger. As more technology companies are leading the charge in this shift towards inclusion, you’ll find one woman heading up advocacy and initiative efforts to…

Interviews

Austin

Bishop Paul Tighe Talks About the Vatican’s Relationship with Digital Culture – Interview

By | Mar 16, 2017 at 4:30 pm

A lot of people might be surprised to hear about the Vatican taking a vested interested in technology, especially social media. In fact, this cultural crossover became headline news when it was announced the Vatican would be participating in SXSW 2017. Bishop Paul Tighe, the…

Interviews

Austin

Kira Blackwell of NASA iTech Talks Space, Girls in Tech and Startups – Interview

By | Mar 16, 2017 at 3:30 pm

Upon the discovery of seven Earth-size planets and the goal to travel to Mars in 2030, NASA is seeking out new solutions to help them reach new moonshots. NASA iTech is a collaborative initiative designed to help address gaps in future technologies needed for…

Tips & How To’s

Why You Need to Rethink Your Infographics Strategy in 2017

By | Mar 16, 2017 at 2:20 pm

Your content marketing operation probably involves infographics: data- and fact-rich graphics illustrating key marketing messages. Unfortunately, your infographics could be missing the mark. Infographics are particularly prone to common content marketing mistakes. Since infographics are relatively cheap to produce, marketers often opt for a…

Healthy Entrepreneur

How Sleep Deprivation Can Crush Your Career

By | Mar 16, 2017 at 12:50 pm

We’ve all been through it: you’re up late at night, you’ve got work in the morning, and you’re not going to get the sleep you need. At first, you think you can make up for it by inhaling some coffee after you wobble out…

Wearables

10 Ways to Get Your Business Ready for the Wearables Wave

By | Mar 16, 2017 at 11:20 am

Wearable technology may not be as ubiquitous as smartphones just yet, but it’s well on its way. In November 2016, Wall Street Daily reported that this category of devices was approaching peak adoption, with a 26.1 percent year-over-year increase in wearables shipping by the second…

Healthy Entrepreneur

6 Ways Startup Founders Can Deal With Extra Stress

By | Mar 16, 2017 at 10:30 am

Recently, I came home from work at 10pm, opened the door and immediately heard my wife say how stressed she was. Her pharmaceutical company recently bought a biotech startup for a lot of money, and my wife is leading a very tough integration project. She works very hard,…

Marketing

Why You Need a Growth Marketing Framework

By | Mar 16, 2017 at 10:30 am

WD-40 is a product that is well-known for its lubricating properties. If you have squeaky hinges or a bolt that is on too tight, you can use this little can of miracle spray and solve the problem. It was first developed in 1953 by…

Mobile

14 Smart Marketing Tactics to Encourage App Downloads

By | Mar 16, 2017 at 9:15 am

In the mobile-first era, it seems that every business has its own app to enhance the customer experience. While there may be legitimate value in offering your customers an app, you may face some stiff competition: When there’s an app for everything, how can…

Business

How to Cultivate Customer Relationships Built on Trust

By | Mar 15, 2017 at 8:30 pm

Keeping the trust of your clients is important in every industry, but perhaps even more so in digital marketing, where complex data and rapidly-pivoting strategies make short-term value hard to demonstrate. The last few years have been rife with dramatic search engine updates, so I’ve had…

Business

How to Make Your Next Startup as Successful as Your First

By | Mar 15, 2017 at 7:00 pm

Launching another company? Apply the lessons you learned from your first venture. To all of the world’s entrepreneurs, hustlers and businessmen: Congratulations! You succeeded at something many people only dream to be able to do – launch a company. Now what? My partner, Yakir…