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6 Ways to Accurately Measure Employee Productivity

Evaluating employees is necessary to ensure the company is running smoothly. Their continued growth is integral to your business’ success, no matter what part of the job they are responsible for. It is always important to be reflective about our practice and what we...

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How to Write Sales Emails That Actually Get Opened

Imagine yourself in a prospect’s office. You’re giving your pitch, trying to intrigue the prospect into learning more about you and your company. You’ve tried to build some rapport, presented compelling information, and turned it over to the prospect to respond. The only ...

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Why Your Business Needs Data Mapping?

Data mapping can make a major difference when it comes to getting your business to function properly. However, data only works when you can actually access it. In fact, data is easier to use when it can be visualized. Visual data is often easier...

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5 Most Successful US States for Small Businesses

Perception is reality. It’s an adage as old as time, as more than one entrepreneur has likely realized that appearing successful goes a long way in breeding actual success. Faking it until you make it is not only the most circulated piece of advice...

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What Are The Top Tech Hubs? 25 Cities Ranked

The mission to become the “next Silicon Valley” has become a trite endeavor as every city outside of the San Francisco bay area has attempted to spur the connectivity, capital, talent, and success potential that it has to offer. Let’s not forget, Silicon ...

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Why Marketers Will Never Love Tumblr

When it comes to social media networks, Tumblr is a surprisingly powerful force. The dress, a viral star of 2015, first showed up on Tumblr. One Tumblr meme about a photo of Rihanna and Lupita Nyong’o went so viral it’s turning into a movie....

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It’s Time to Change the Way You Track Progress

You never want to bite off more than you can chew. Ever. Seriously, overexerting yourself, especially in the startup world, can have dire consequences for your future. However, the drive to be innovative is more than understandable, as so many tech entrepreneurs build products...

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The Podcast Industry Just Saw a Tectonic Shift in Analytics

Late last week, during Apple’s Friday WWDC talk covering their podcast sector, a seemingly unassuming tweak was announced. Yet it’s perhaps the biggest revelation the podcast world has ever seen. Apple is making in-episode analytics available to podcasters on its platform. ...