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Tips & How To’s

You Can Lose Data in Weird Ways

By | Jul 25, 2016 at 11:51 am

While pretty much most of us recognize it, those times when we accidentally erase some of our computer data files, we can recover it. Savvy computer experts now possess some techniques by which to do this. Nevertheless, certainly not all data can always be retrieved,…

Opinion/Analysis

Is Dark Data Hurting Your Startup?

By | Jul 25, 2016 at 11:02 am

Data collection is an integral part of any business, and it has become even more imperative in the Internet Age. However, the reality is that most of the data that is collected and stored is never proper analyzed or utilized. In fact, Dave Picciano,…

Opinion/Analysis

Drones, Artificial Intelligence Will Shift Real Estate Needs

By | Jul 25, 2016 at 10:18 am

Last year, smart homes were set to be the next big thing, and our attention was focused on finding new ways to integrate technology into our homes. One year on, the focus has shifted. We are less concerned with what we can move in,…

Tips & How To’s

6 Free Tech Solutions for Ultimate Home Security

By | Jul 25, 2016 at 9:45 am

Still paying $50 or more per month on a two-year home security contract from a legacy player? You’re paying through the nose for reputation, friend. And, these days, reputation is cheap. Here’s the deal: the home security oligopoly, epitomized by big-name companies like ADT…

Tips & How To’s

How to Create Epic Content for Boring B2C Niches

By | Jul 25, 2016 at 9:17 am

Once upon a time there lived a lovely company selling bricks and construction supplies. They had a lovely neat website, high-quality visuals, accounts on social media and even a blog about all things construction-related. They were around for a few decades and did professional…

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Tips & How To’s

Smart Tricks for Optimizing Your Conversion Rates

By | Jul 24, 2016 at 10:50 am

Here’s the kicker about conversion rate optimization – most of the time it has nothing to do with your traffic stats and social media numbers. In fact, people with massive following often struggle with actually selling their product, while smaller companies with more modest…

Tips & How To’s

Want Your App to Get Noticed? Here’s What to Do

By | Jul 23, 2016 at 6:00 pm

App creation and development are on the rise – it seems like everyone nowadays is creating an app that has the potential to solve a major problem amongst consumers or just give them some new form of entertainment. But with all of that comes…

Tips & How To’s

Custom Design vs. Website Templates: Which Is Best?

By | Jul 23, 2016 at 4:08 pm

The topic of whether a business or association ought to pick a custom website design or a site layout is a common one. In all actuality, both alternatives each have their own particular benefits and weaknesses. There is no reasonable “yes” or “no” answer. Here are your…

Tips & How To’s

7 Ways to Save Printer Ink

By | Jul 23, 2016 at 4:00 pm

The very mention of replacing printer ink cartridge or toner gives many users the heebie-jeebies. Having to buy cartridges every now and then can cause… well, let’s call it “financial distress.” Even the enticing offers and discounts available on toners and printer ink cartridges…

Opinion/Analysis

Staying on the Right Side of the Law with Text Messaging

By | Jul 23, 2016 at 2:23 pm

Own a business and think you might want to add text messaging to your marketing campaign? Make sure you know the rules before you play the game, or you may land yourself in court. Retailers from clothing stores to vitamin companies are figuring out…

Marketing

The Top 5 Products and Services in B2B Marketing

By | Jul 23, 2016 at 12:00 pm

Marketing is a important department in business. Convincing customers that your product is better than that of your competitor is not exactly the easiest job. However, there are several ways that you can market a product. Multiple marketing strategies can be employed in today’s…

Security

The Importance of Having Disaster Recovery Plans for Your Startup

By | Jul 22, 2016 at 10:00 pm

No matter the size your startup, it’s always important to prepare for potential security issues. You can easily take measures to reduce your risk of having a data breach disaster, but there are many other incidents that you have absolutely no control over, including…

Startups & Apps

Here’s How VR Showrooms Could Replace Car Dealerships

By | Jul 22, 2016 at 9:00 pm

A new VR app from Evox Productions LLC aims to replace old-school car dealerships with a virtual reality room that can display far more cars in all the 3D detail you’ll need to make a decision. The app is called RelayCars. It’s available at the Oculus…

Marketing & Social Media

How Influencer Marketing Is More Cost-Effective For Your Startup

By | Jul 22, 2016 at 7:00 pm

Marketers are often frustrated by the increasing costs that paid searches now have as an attractive alternative to the keyword guessing game. According to the Economic Impact Report, a recent survey by consulting group Tomoson revealed that influencer marketing yields an average return of…