Gear & Gadgets

Tech.Co’s Guide to Graduate Gadget Gifts

By | May 3, 2017 at 2:20 pm

Flowers are in bloom, pools are starting to open, and students are mustering their last ounce of scholastic energy in an effort to finish up their college degrees. Why yes, it’s that magical time of year when students officially move into the real world –…

Events

Columbus

The 5 Hottest Events at Columbus Startup Week

By | May 3, 2017 at 12:50 pm

A supportive startup ecosystem is more valuable to a budding company than any round of funding. By providing startup founders with skilled employees, lucrative partnerships, and more than enough capital, an involved community can make starting up seem a little less daunting. Fortunately, a…

Ecommerce

What More Payment Processing Options Mean for Ecommerce Startups

By | May 3, 2017 at 11:20 am

I see many of the changes in the ecommerce industry impacting what businesses will have to consider when they add or manage their payment processing systems. This is especially the case for startup founders like myself. The information presented below is based on findings from…

Marketing & Social Media

8 Ways to Make Your Infographic Pop

By | May 3, 2017 at 10:30 am

If you’re a marketer, educator, business owner or blogger, you will likely already know that infographics are one of the top performing types of visual content out there. But coming up with an original topic for this type of content isn’t easy. The problem is,…

Startups & Apps

5 Must-Have Tech Devices to Boost Your Day-to-Day Activities

By | May 3, 2017 at 9:15 am

Whatever you do has to have a purpose; a meaning as why we’re doing it. In today’s world, productivity and efficiency are two concepts which seemingly everyone must exhibit. However, in order to truly reach a point of maximum productivity, you’ll need all the…

Inspiration

San Francisco

How Life as An Immigrant Helped Me Launch a Startup

By | May 2, 2017 at 8:30 pm

Being an entrepreneur is scary, exciting, and gratifying. Entrepreneurship elicits so many emotions mixed into one. The same is true about being an immigrant. Momchil Kyurkchiev, originally from Bulgaria, is the CEO and cofounder of Leanplum, a marketing cloud built for the mobile era, with…

Social Media

Facebook’s Creepy New Algorithm Knows How You Feel, Literally

By | May 2, 2017 at 5:50 pm

At this point in the social media game, you’ve likely noticed the creepiness of digital ads on sites like Facebook and Twitter. Every time you talk about a particular topic in the privacy of your own home, a shockingly appropriate product advertisement shows up on…

Ecosystems

Connecticut

Connecticut Ecosystem Sparks Connections Through Celebrations

By | May 2, 2017 at 4:30 pm

Connections are key to creating a meaningful message. Anyone that has glanced at Tipping Point by Malcolm Gladwell will know that connectors help spur ideas and messages across a group. For founders, an entrepreneurial ecosystem is no different. Founders may have a great idea,…

Startups & Apps

50 Startups Aimed at Changing the World Join Kairos Society

By | May 2, 2017 at 3:30 pm

Kairos Society has announced this year’s Kairos 50, a collection of the 50 most innovative seed-stage companies in the world. The Kairos Society is dedicated to empowering young entrepreneurs to innovate in areas where others have remained unsuccessful and tackle global issues to make this a…

Trends

Charleston, SC

How Your Brand Can Succeed Through Trust, Transparency, and Exceptional Experiences

By | May 2, 2017 at 2:20 pm

America has become more polarized than ever, and technology is at the forefront of both problem and solution. Between fake news deceiving viewers, non-transparent monopolies keeping consumers in the dark, and political bubbles making progress impossible, it’s easy to become distracted or even confused…

Jobs

Top 10 Cities for Jobseekers in the US

By | May 2, 2017 at 12:50 pm

Jobseekers are subjected to a bevy of unfortunate circumstances. From awkward interviews and long drives to disappointing phone calls and devastating emails, searching for a job is soul-crushing enough to make even the most confident person question their value in the business world. If…

Tips & How To’s

5 Tips For A Successful Mobile App Launch

By | May 2, 2017 at 11:20 am

There are over 2 million apps available in Apple’s App Store and nearly 3 million in Google Play. New companies trying to launch an app today have a lot of competition. Getting attention for your app nowadays is no easy feat, and the organization and planning…

Advertising

Billboards Now Do Much More Than Just Advertise

By | May 2, 2017 at 10:30 am

Since the invention of lithography and the dawn of modern printing at the turn of the 19th century, billboards, posters, and flyers have been a go-to method for advertising, marketing, and the sharing of ideas and information. But the billboards and digital displays of…

Marketing

4 Ways to Use In-Store Media for Cross-Channel Marketing

By | May 2, 2017 at 9:15 am

Retail companies that excel at engaging with customers across multiple marketing channels have twice the retention rate compared to average merchants, according to research from the Aberdeen Group. Cross-channel marketing is a successful retail strategy because it follows your audience’s activity from channel to channel,…

Business

4 Legitimate Reasons to Fire a Toxic Client

By | May 1, 2017 at 8:30 pm

Business ventures are a give-and-take experience. Having a healthy relationship with your clients is necessary for your business to succeed. There’s the key word: “healthy.” Both you and your client have to establish a healthy relationship on both sides. Obviously, you and your client…

Culture

5 Classic Inbox Personalities and How to Respond to Them

By | May 1, 2017 at 7:00 pm

Everyone has a tendency to misread client emails. The tones we hear in our heads can dictate our responses, which can easily hinder working relationships and impact the success of a project. Unfortunately, we can’t pick what personalities land in our inbox. But we can try…

Energy

4 Renewable Energy Startups to Watch in 2017

By | May 1, 2017 at 5:50 pm

Businesses are often wrongly generalized as commercial organizations that only seek profits. But in this new age of entrepreneurism, startups are rising not only for financial gain, but also for the betterment of the less fortunate and the planet as a whole. Aside from…